LED Screens For Indoor/Outdoor
Advertising, Sports and Entertainment

LED Screens, also known as Electronic Billboards and Dynamic Digital Signs, are an emerging industry that is quickly expanding worldwide.

Euro Display is a Professional LED Giant Screens Manufacturer since 1978 and it is at the forefront of this high-impact digital signage technology used in the Information, Advertising, Sports and Entertainment businesses.

BUT NOT ONLY.

Installing the screen is just the first step of your advertising business, which can be very rewarding and profitable, but only if you know what to do and (especially) what not to do.

In the past years we gained a lot of experience on the matter, also by directly managing a screen in Turin, Italy. Furthermore in the past 3 decades we learnt a lot from our customers who still teach us something new everyday.

As Partners, we want to share our experience with our Customers. That's why we created the Ad-Vantage© Academy which is a detailed step-by-step course that shows you exactly how to run the LED screen successfully (and how to avoid bad mistakes).

The Ad-Vantage© Academy reserved to our Customers includes:

  • Selling Advertising On Screens: Between Art And Science
    This 8-hours live training is a unique course that is not available anywhere else on the market. It has been developed by Euro Display together with a leading company in the training business and it specifically targets LED screen advertising companies. Some of the topics discussed during the course are: (1) How to increase the number of advertisers (2) How to sell such an intangible good as advertising spaces (3) How to respond to classic objections (i.e. it's too expensive!).

  • Customized-Website.com
    As everybody else, we know that internet is a fundamental element for the success of any modern business. But designing a really effective website can be costly and time consuming. That's why many companies end up with a mediocre website that does not communicate professionalism to Potential Customers. To avoid this situation, we provide all our Customers with a customized website to promote their LED screens. The site will have the URL you choose (eg. www.NameYouWant.com ) and we will provide you with the content that we already tested works better. Using this template as starting-point, you can modify, delete and edit everything, according to your preferences.

  • Ad-Vantage© Budgeting Software
    Planning your business is the first step to succeed. Since we know that, we created this exclusive tool that allows you to compare up to 5 different sales scenarios. You can define the most profitable mix, by modifing the monthy fee, the ad length, the number of Customers, the impressions-per-hour and other important variables. Once you are done, you can also print a detailed report (with or without financial statements) to keep for yourself or to distribute to your Customers.

  • Telemarketing And Sales Techniques
    Telemarketing is a necessary part of selling: if you want to grow your advertising business, you must contact new potential advertisers. To help you with this fundamental task, we asked a professional sales-man to help us creating an exclusive report, specifically targeting the LED screen industry. Mr Simon sells good for over 2 millions every month, so he really knows what he is talking about. We promise you'll love this report.

  • Other 12 Valuable Resources
    The Ad-Vantage© Academy is constantly growing, and we make sure to always add new material. The training program currently includes other 12 valuable resources, not listed here for confidentiality reasons.

We developed the Ad-Vantage© Academy because our aim is your success. We are not particularly generous though, we simply believe that helping you to grow your business is the best investment to grow our.

To discover more about the Ad-Vantage© Academy, get the FREE Starter Kit by Clicking Here.

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LED Screen From China: The Real Story Of One Of You 06/09/2007

Recently I'm receiving many feedbacks about your approach to the Chinese LED Screens, in response to this article. Read More

Is a LED Screen in Eastern Europe a Good Investment? 14/09/2007

Here's two questions about LED screens I received from one of you. Read More

Top 10 Rules to Get A LED Screen From China - From An Expert 18/09/2007

Following the post series about the LED Screen from China, I received another very interesting letter from one of you. Read More

Chinese LED Screen Manufacturer Vs. Customer: Round #1 02/10/2007

It seems that a large number of readers are interested in the Chinese LED Screens debate going on the blog these days. So today I'd like to publish the contrasting opinions sent by two of you. Read More

Chinese LED Screen Manufacturer Vs. Customer: Round #2 08/10/2007

Here's the second round of our virtual match between, on the right coner, the LED Screen manufacturers from China and, on the left corner, the potential Customers from the rest of the word. Read More

Weekly Digital Billboards Summary 11/10/2007

I realized that most of the time I dont have time to make a post to comment all the news, articles and interesting information I find on the internet. Read More

Ciao Antonio 26/10/2007

The reason why these last few days I haven't published anything, is because unfortunately last week I lost a very dear friend in a terrible car accident - and I haven't been focused very much these days. Read More

Digital Billboards Leads The Growth of Out-of-home Advertising: the Second-Fastest Growing Medium Behind Internet! 30/10/2007

An article published by Adweek describe a bright future for outdoor visual communication, especially on digital billboards. Very interesting. Read More

Happy Holidays (and Closing Dates) 17/12/2007

With the upcoming winter holidays, the Euro Display team and I would like to wish you all the best for the new year. Read More

Happy 2008 And… Thank You 31/12/2007

Just a quick post to wish you all a wonderful 2008! See you in a few days to celebrate together the Euro Display 30th Anniversary! Fabio on behalf of the Euro Display team Read More
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